Deep Focus Selects Klipmart
as Exclusive Video Vendor

NEW YORK (April 6, 2005) Deep Focus, an awarding winning marketing and promotions company focused on the entertainment vertical, has selected Klipmart Corporation, the nation’s pioneer and largest provider of online video advertising, as its exclusive 2005 online video vendor.

“We were eager to create an exclusive relationship with Klipmart because they are pioneers in online video, not followers in this area of advertising,” says Ian Schafer, founder and CEO of Deep Focus. “Our clients benefit from their technology because they have universal publisher acceptance enabling huge distribution, exceptional customer service, an exclusive Full-Screen capability and an exhaustive understanding of online video.”

“We’ve done exceptional work together on a variety of campaigns including Dimension Films’ Sin City,” says Klipmart VP, Strategic Accounts, Rick Kleczkowski. “Ian and his team are truly innovative and experts in understanding the impact and value of online video in promoting TV, film, music, and home entertainment properties. They continue to set an industry standard for online rich-media video advertising, and we’re extremely excited to be selected as the agency’s exclusive online video provider for 2005. Together we will build on our successes and continue to show major marketers just how effective online video can be for their brand messaging.”

Deep Focus develops impactful online advertising campaigns, effective cross-media advertising strategies, buzz-generating websites, integrated promotions, PR & Grassroots marketing strategies, and good karma for each of its clients. Its team is in the entertainment business and they speak the language, making Deep Focus a true partner in the success of each brand they work with. Deep Focus has launched numerous successful (and award-winning) campaigns for clients such as HBO, AOL, MGM, Dimension Films, 20th Century Fox International, Universal Music Group, and Nickelodeon Home Video.

Based in New York, and soon expanding to Los Angeles, Deep Focus is privately-held.

Klipmart is the largest global provider of online video delivery and management services to publishers, agencies and marketers offering a turn-key solution to create, deliver, and manage online video advertising. Since the company was founded in 1999, it has delivered billions of streaming video impressions on behalf of hundreds of leading marketers worldwide, including General Motors, Charles Schwab, Warner Bros., 20th Century Fox, IBM, and Accenture. Klipmart video is accepted by leading publishers and networks, including AOL, Yahoo!, and MSN and is the exclusive online video solution for a number of ad agencies.

Klipmart video is available in any ad format, including standard, expandable, pre-roll, and exclusive Full Screen Experience™. Klipmart’s video product suite, proprietary streaming network, use of multiple video codecs, including Java, Flash MX, Windows Media and Quicktime, and Six Sigma quality assurance program ensure the highest quality video serving and service for its customers.

With headquarters in New York and offices in Los Angeles, London, and Sao Paulo, Klipmart Corporation is privately-held.

Contacts:

Deep Focus
Caroline Rustigian
K-Line Publicity
(949) 640-0044
cr@k-linepr.com

Klipmart
George H. Simpson
Office: (212) 309-9068
Mobile: (203) 521-0352
georgehsimpson@att.net